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December 15, 2003

Froogle Featured More Prominently

Google is now featuring its shopping search engine more prominently, just in time for the end of the Chrismas shopping season. It is not only advertising Froogle directly on the main Google page, but at the top of some search results (only for specific query words), Google will list "Product Search" results. They have been experimenting with this since earlier this month, but these results are now live. As with other recent Google initiatives, it is a bit of a guessing game when the Product results will show. A search on wooden spoons had no Product links while tea kettles had the standard three (even though wooden spoons has more than 100 results in Froogle).

Posted by karan at December 15, 2003 03:36 PM | TrackBack
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