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September 11, 2004
Yahoo to begin testing FareChase
Yahoo said it would begin testing a travel price comparison search engine called FareChase, as it further integrates Web search services into its offerings.
Available as a test to the general public as of Tuesday night, the site (http://yahoo.farechase.com) helps users find and buy flights on various airlines including America West, American Airlines, Delta Airlines and JetBlue.
The site also offers hotel room and car rental bookings.
Yahoo said it would collect user feedback for further development of FareChase.
Sunnyvale, California-based Yahoo last year spent $1 billion acquiring Web search technology to take on industry leader Google and future rival Microsoft Corp.
Yahoo has since been integrating its search technology in various sections of its site, including shopping and autos.
Upstart travel search sites such as SideStep and Mobissimo, which is also in testing, have recently sprung up to challenge established industry players like Orbitz and Priceline.com
Source: Yahoo
Posted by nakul at September 11, 2004 06:06 AM | TrackBack